How Can Podcast Advertising Help Small, Local Businesses?

Local media can play an important role in promoting small, local businesses. It can be a great way to target a narrow market with relevant messages. Many small businesses put advertising dollars toward local radio and newspapers. They may try billboards, flyers, local community boards or websites. Small business owners need to be smart aboutContinue reading “How Can Podcast Advertising Help Small, Local Businesses?”

Podbean’s Ads Marketplace to Expand Podcast Advertising Opportunities

Podbean launches programmatic podcast advertising platform Dover, DE – May 31, 2018 –Podbean has officially launched their supply-side programmatic ads platform. This platform, known as Podbean’s Ads Marketplace, will allow brands and media buyers to easily create podcast advertising campaigns to reach their target audiences. The system then dynamically inserts the ads into the podcastContinue reading “Podbean’s Ads Marketplace to Expand Podcast Advertising Opportunities”