Since Spotify began including podcasts on their platform, podcast listening has booomed there. With changes to their app to highlight podcasts, you can expect Spotify will continue to be an important player in podcasting. Podbean and most podcast hosting companies developed partnerships with Spotify, meaning you can submit your podcast to Spotify directly through your hosting company.
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Spotify Download Statistics
If you submitted via your podcast hosting company, you will typically get some Spotify stats in your hosting dashboard.
Podbean was selected to be part of Spotify’s passthrough program, which means your content is fed to Spotify via your RSS feed much like most podcatchers. This offers a few benefits to podcasters, including Spotify statistics being measured and displayed in the same fashion as other downloads. Here’s more on viewing your Spotify Statistics in Podbean.
In Podbean stats, you can view sources of downloads, including Spotify, under “user agents”.
More Show Analytics in Spotify for Creators
Spotify also provides direct access to their Spotify-specific performance statistics. You will need to open a Spotify account if you don’t already have one (can be created for free on www.spotify.com/us/signup/) and follow the steps below to verify your show(s).
- Log into Spotify for Podcasters.
This will be connected to a Spotify account, so please make sure you are logging in with the account you want to be associated with your podcast
- Click on the “Add Your Podcast” link on the side bar.
- Add the RSS feed for your podcast that is already on Spotify.
- Verify that you own the podcast.
Spotify will send a verification code to the email address in the RSS feed so check that email for your code.
- Type in the verification code.
- ID additional metadata associated with your podcast (country, language, categories).
- Press Submit. You will then have access to the Spotify analytics for this podcast here, along with your download statistics in your hosting platform.
You will be able to gain access to multiple individual podcasts via this feature. Similarly, the rest of your podcast team can access the statistics for specific podcasts as well, as long as they have access to the email address in the RSS feed.
For questions about creator show verification or Spotify analytics, contact Spotify’s support team at firstname.lastname@example.org. You can also visit Podbean’s Help Center for tutorials, FAQs and to reach our Support team.