You’ve got a fantastic tool – a podcast for corporate training. Even with this modern medium, there are ways to pump up your training materials and make sure they’re heard by everyone who needs to hear it. Here are five ways to make your podcast work harder for you.

1. Use what you’ve got on hand.

Training isn’t new in the corporate setting.  There’s always a seminar to attend, a conference to fly to, internal panels or forums to participate in.  And with the way life goes, you’re always going to have a team member that gets sick, or can’t go, or has an appointment that means they can’t attend or participate.  

That doesn’t mean your information and corporate training have to go from a full-tilt to a screeching halt.

Podcasts are ready-made for consumption on the go and on-demand, and it takes no work at all to turn recordings of corporate training, seminars, and internal panels/forms into podcast episodes.  So not only will the information you need to spread exist in a form the attendees can access and check, it allows your traveling team members to access corporate training materials they wouldn’t have been able to before.

2. Use a secure log-in feature.

Security should always be your first major concern.  You’re using a media format that is widely accessible, but the last thing you want is Joe Somebody listening to your company’s podcast.  But you’ve already got a trusted security company handling your log-ins and technology – how can that work with your podcast?

With SSO (Single Sign-On) login service, incorporate the sign-in service you already use into your corporate training podcast.  Let your team members use the same email and password they use for work, and know that your content sits secure and accessible while cutting down on password-juggling.  

3. Let your team members submit content.

As much as you want to do everything yourself, sometimes a little help from the group can go a long way – especially when it comes to something as expansive as a communications podcast.  Why not let a few members of your team submit content to your corporate training podcast?

With the tiered admins, delegate roles to your podcast team.  Let your contributors submit their content while channel admins approve it for publication or dole out some edits.  Let your admin oversee and manage all your channels (second only to you as the corporate admin). With everyone chipping in and making it a group effort, your corporate training podcast functions as more than just a training tool: it’s a collaborative effort that has your team working together to improve how everyone learns.

4. Set groups and organize podcast access.

You’ve got a large team with multiple branches.  The training that applies to your design team won’t benefit your marketing team.  And trying to sort accessibility by individual names can be arduous and is just asking for a mix-up to happen.

Look no further than the handy Groups feature!  Sort your team members into groups, and set access to your corporate training podcast in batches instead of by name.  Want your head of marketing to have access to both the marketing podcast and the design podcast? Members can be part of multiple groups as easily as they’re part of one – no extra hassle to put their names in multiple places or have multiple points of access.  

5. Use engagement intel to analyze participation with your content.

So you’ve made you podcast, you’ve got your team members securely signed in and listening to their selected podcasts, you’ve got them submitting content for your approval (or the approval of someone you’ve chosen to approve these sorts of things!), and now you’re wondering what to do next.  Your podcast is out in the world – what do you do?

Monitor how your team members engage with it, that’s what!

With the comprehensive engagement analytics, see how your team members interact with your corporate training podcast.  Where they pause, where they rewind, what section they replay. Get an insight as to who’s listening for how long, and what material gets more attention.  This is your chance to fine-tune your podcast, to make targeted changes and improvements, and cater to the attention and learning style of your team members.

Your corporate training podcast is already the best tool in your shop when it comes to long-distance and on-the-go learning.  But with this list, you can fine-tune and sharpen that tool to make it even better. To learn more about Podbean’s corporate training tools, check out our corporate training solution website here.