Category: Podcast Advertising

Podcast advertising and promotion has shown itself to be incredibly beneficial to both podcasters and businesses. In our podcast advertising and promotion posts, we highlight tips for podcasters to grow their podcast, as well as show advertisers the power and stats of podcast advertising and promotion.

by podbean December 6, 2023 0

Podcast Advertising

Podcast Advertising For The Holidays: Navigating a Changing Retail Landscape

The opportunity to connect with consumers is now entering a new level – with easier convenience. Podcast listening on the same device where they’ll do the actual shopping and purchasing.

by podbean December 5, 2023 0

The Key to Brand Engagment

40% of recent survey respondents said they would be likely to listen to a podcast from their favorite brand, is your brand missing out?

by podbean October 20, 2023 0

Podcast Advertising

Marketing to Hispanic and Latino Podcast Audiences

In honor of Hispanic Heritage Month, it’s appropriate to recognize the notable increase in Hispanic and Latino audience listenership amongContinue Reading

by podbean October 20, 2023 1

Podcast Advertising

Leverage Your Brand in the Season of Charitable Giving

It’s that time of year, when thoughts and minds turn to helping those in need. In fact, 37% of allContinue Reading

by markppodbeancom September 14, 2023 0

Guide Podcasting How To Podcast Advertising Podcast Monetization Podcast Hosting Podbean Podcast App

Authentic Podcast Marketing: Connecting with Your Audience While Staying True to Yourself

Think of your favorite podcast. If you’re like most people listening to it is one of the best parts ofContinue Reading

by podbean June 30, 2023 1

Guide Podcast Advertising Podcast Monetization

Political Ads: Everything You Need To Know as A Podcaster in an Election Cycle

Election season is fast approaching and it can be daunting to navigate as a podcaster. There is a great dealContinue Reading

by podbean May 15, 2023 0

Guide Podcast Advertising

Podcast Advertising Strategies for Businesses: How Repetition Enhances Ad Recall and Drives Conversions

In podcast advertising, repetition is essential in turning short-term ad memory into long-term memory for listeners. By running your ads repeatedly, you can increase brand familiarity, reinforce your key messages, and create a strong association with the podcast.

by podbean May 15, 2023 0

Guide Podcast Advertising

Podcast Advertising Strategies for Businesses: How to Maximize Your Impact

Podcast advertising is one of the most cost-effective ways for you to reach your audience, but how do you ensure you get the most value for your spend?