Podbean Readies Its Podcasts for the Google Podcast App

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Podbean’s comprehensive podcast feed and website hosting service ensures podcasts meet the new Google podcast app requirements.

Dover, DE – June 21, 2018 –Google’s announcement of their new podcast app has been big news in the podcasting world. Podcasters are eager to learn more about this development and make sure their podcast can be found in Google search. As a comprehensive service powering over 160,000 podcasts, Podbean strives to make podcasting a stress-free experience by providing cutting edge tools that meet the latest industry needs.

As such, Podbean is updating all Podbean sites so they meet Google’s requirements. Podbean’s no-limits hosting plans all include a customizable podcast website. Thus, any podcast using the combination of podcast hosting and website from Podbean will automatically fit all the Google specifications.

Many Podbean podcasters also run their own web site and Podbean had made things simple for them as well. They’ll need to follow Google’s instructions to add a “link” tag to their site’s home page. Then, in Podbean they can easily configure their feed with their site link.

Podcasters can visit Google’s tools page to generate a direct link to their podcast in the Google app or preview how a podcast will look in Google search results.

Podbean’s Support Center offers more information for Podbean podcasters about the Google podcast app.

We have also updated our user agents in Podbean stats to add the Google Podcast app. You can view your downloads coming from the Google Podcast App in your Podbean statistics.

10 Best Podcasts for Kids

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Here is a list of 10 of our favorite podcasts for kids. These are great for family listening and to keep the kids entertained and engage their imaginations.

Top podcasts for kids:

NO.1 Tumble Science Podcast for Kids

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Introduction:

A kid-friendly version of the popular Radiolab podcast. It is geared to kids aged 8-12 but your whole family will enjoy it. Hosted by a scientist and teacher, they cover topics from planets to animals, robotics to sports. It’s educational but in an entertaining and engaging way, just like Radiolab.

NO.2 The Past & The Curious

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Introduction:

History made accessible, this podcast uses comedy actors to make history facts fun. We would have all loved history as kids if we listened to this podcast!

NO.3 Circle Round

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Folktales from around the world, presented by stage and screen stars and geared toward kids aged 4 to 10. The tales provide lessons for kindness, empathy and other important values. All the episodes include discussion prompts so it’s a perfect way to spark family discussions.

NO.4 Short & Curly

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Introduction:

This fun-filled ethics podcast guides kids through moral dilemmas in an engaging and fun way, allowing them to ask Curly questions about technology, school, animals etc. Produced by ABC, the two hosts cover serious topics with lots of time for silliness too. They’re helped by ethicist Matt Bear and some high-profile guests. It can be listened to alone or as a family, with questions to discuss together.

NO.5 Dream Big Podcast

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Introduction:

Dream Big aims at inspiring kids to follow their dreams and get past fear of taking action. Hosted by 7-year-old Eva Karpman her mom, Olga, the show is made up of interviews with world-class performers from all over the world who are living their dreams.

NO.6 Storynory

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Introduction:

A pioneer story podcast for kids, this is a can’t miss. The stories, poems and myths from all over the world are read by professional actors. Entertaining, educational, original storytelling…your family will love it as so many others do.

NO.7 Peace Out

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Introduction:

Peace Out delivers short stories to help calm down and relax with visualization and breathing exercises. Perfect for stressed kids and parents, or classroom use, to learn more about self- regulation, mindfulness and relaxation techniques.

NO.8 Wow in the world

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Introduction:

Hosted by Guy Raz and Mindy Thomas, this podcast encourages curious children (and parents) to discover the wonders around us. Combining scientific research with fun, listeners will learn about the latest stories in science and tech.

NO.9 Brains On!

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Introduction:

Presented in a child-friendly manner, this podcast presents scientific facts in an easy-to-understand, approachable way, making learning fun and exciting for the whole family.

NO.10 Eleanor Amplified

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Introduction:

Eleanor is a globe-trotting reporter and she invites you to come along on her fascinating adventures. The show is well-produced with music and rich sound effects. Quality journalism for the adventurer in all of us.

PodAds Marketplace to Expand Podcast Advertising Opportunities

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Podbean launches programmatic podcast advertising platform

Dover, DE – May 31, 2018 –Podbean has officially launched their supply-side programmatic ads platform. This platform, known as PodAds, will allow brands and media buyers to easily create podcast advertising campaigns to reach their target audiences. The system then dynamically inserts the ads into the podcast episodes and advertisers can monitor delivery statistics to analyze their campaign’s success.

PodAds works like AdSense for podcasts. Podcasters can focus on creating amazing content and Podads will help them auto-monetize their podcast by inserting matched ads into slots they make available. PodAds makes running podcast ad campaigns much easier. Advertisers can set an ad budget, select the podcasts matching their geographic and category targets and launch a campaign in minutes.

“We wanted to eliminate the friction involved in the usual podcast advertising process. The idea is to reduce the time and difficulty in matching advertisers to podcasts and running the ads. Not only does this make it easier for brands to run podcast advertising, but it provides opportunities for podcasts of all sizes,” shares David Xu, Podbean CEO.

Advertisers in a wide range of industries are tapping into the power of podcasting. U.S. podcast advertising spending is estimated to reach 256 million U.S. dollars in 2018, up from 133 million in 2015. And, this is only a drop in the bucket when considering the potential. 44% of the US population has listened to a podcast, a number that continues to grow each year. 16 million people in the US are “avid podcast fans”. Podcasts show rapid growth in markets all over the world as well. And, podcast listeners are engaged, educated, affluent and act on the information they hear in podcasts.*

Podbean’s new marketplace aims to help more brands reach that huge potential market. The PodAds system removes barriers on both the advertiser and podcaster side to expand podcast advertising access.

How it Works

Podbean podcasters opt in to the PodAds system and select their available ad slots. When chosen for a campaign, they’ll be notified and can opt out if desired. Podcasters can join for free.

Potential advertisers can set up an account at https://sponsorship.podbean.com/. It’s a simple three-step process to have a campaign up and running.

*Information from Infinite Dial 18 and Neilson Q1 2018 Podcast Insights